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- Dodgers Affiliation
USC University Hospital is proud to be the official hospital of the Los Angeles Dodgers.
“Partnering with the Los Angeles Dodgers is a strategic move to align the USC University Hospital brand with another iconic brand in Los Angeles,” said hospital CEO Mitch Creem. “We look forward to bringing Dodgers fans timely health information through in-stadium promotions and educational opportunities. This partnership with the Dodgers also will allow us to expand our community outreach through many activities that will be fun and educational for our patients, their families and our employees and friends.”
Over the course of the season, USC University Hospital doctors, nurses and staff have opportunity to participate in special Dodger-related events, batting practice, and ticket giveaways. In addition, the partnership features homeplate signage during all local regular-season television broadcasts on PrimeTicket and KCAL, permanent Pavilion Wall signage during all regular-season games and sponsorship of the Dodgers’ “Heart of Dodgertown” platform, which highlights various community programs throughout the season on Dodgervision.
As part of the “Heart of Dodgertown” platform, current and former players will visit patients at USC University Hospital. The visits are featured in the Dodgers Video on Demand content on Time Warner Cable.
The team also showcases the hospital at Dodger Stadium with extensive promotional opportunities throughout the baseball season, including:
The Dodgers also provide USC University Hospital with radio spots on KHJ 930AM, one of the top-rated Spanish-language radio stations in the Los Angeles market and the home of the Dodgers’ Spanish-language broadcasts.
In addition, the partnership will include a fireworks night presented by the hospital on Sept. 18. On that date, hospital representatives will be featured in a pre-game first pitch ceremony at Dodger Stadium.